12 / 33 · Food & beverage · Café & restaurant
THE RASA
We brought a café-restaurant's daytime food and night-time energy onto one feed.
The Rasa has two faces: by day the smell of wraps, fries and burgers, by night the lights of the dance floor. Most brands pick one. We put both on stage.
We shot the food close up on dark backgrounds, still steaming, and sealed every video with a spinning logo animation. At night we put the camera right inside the crowd. The menu posts carry the same warm language.
What we did
- Product reels
- Night event videos
- Logo animation
- Menu & campaign posts
THE RASA · 2 videos · 3 designs
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